Deep dive into Korea’s dynamic digital market and culture with Waterbe

Deep dive into the data and
trends shaping the dynamics
of the Korean market.

Design Rush Spotlights Waterbe as one of the Top Advertising Agencies Award in 2024

Located in the heart of Seoul, South Korea, Waterbe stands as a bridge of creativity and innovation in the global marketing landscape....

Introducing NOWM, Your Naver Advertising Keyword Search Tool

Find Keywords for Naver Advertising NOWM stands for Naver Optimization with Waterbe Marketing and is a keyword traffic-checking tool made...

Gen MZ’s Top 5 Fashion apps in South Korea

In the vibrant streets of South Korea, where fashion is more than just clothing—it's a way of life—the MZ Generation reigns supreme....

Top Ecommerce Platforms in South Korea

Amazon. Nowadays, when you hear this word, most people don’t think of the beautiful rainforest located in South America, but rather the...

The Impact of Korean Social Media on Brand Awareness: Exploring Influence and Engagement

Hey there, digital enthusiasts! Today, let's embark on a journey into the dynamic world of advertising in South Korea. The landscape has...

How do Koreans view different social media platforms?

Did you know that in South Korea over 90% of the population own a smartphone? The technological advancements in Korea over the past few...

Top Korean Search Engines: A Comprehensive Guide

There are over 5 million google searches per minute in the world, but surprisingly only around 3 out of 10 Koreans use Google as their...

How Do People in Their 50s Perceive Korean Digital Marketing?

Keeping up to date with changes on the internet, while also setting and sticking to their own trends which suit them, South Koreans in...

How do those in their 50s keep up with media trends in Korea?

Well-lived in their adult lives, those in their 50s in Korea are able to embrace both the past and the present when it comes to media,...