Blog and Insights

Find out the latest news and market insight!

The Manifest Spotlights Waterbe Marketing as 2022’s Best Reviewed Creative Agency

Proudly based in the heart of Seoul, South Korea, our team at Waterbe Marketing is passionate about helping foreign companies break...

Why you MUST select LOCAL Korean digital marketing agency SEPARATELY for South Korean market.

Should we work with Korean local agencies separately or agencies that cover APAC region to enter Korean market? The reason why you MUST...

Which media do Koreans use most for video watching?

Video content consumption status in Korea Which media do Koreans use most for video watching? and Which device do Koreans use most for...

What is the important factor for Korean people when they shop online?

Shopping behaviors of South Korean people What is the important factor for Korean people when they shop online? And where do Koreans...

Which media do Koreans choose for ads?

Ad market in South Korea Where do Koreans spend ad? Check out the bullet points of ad market status in South Korea. South Korea's...

Keyword Ads in South Korea

4 Crucial factors for keyword ads in South Korea What is important when we do keyword ads in South Korea? Check out the Korean marketing...

The Korean video platform market

The Korean Internet video market size hits $3 billion Find out the current market News in South Korea. The size of the Korean Internet...

The trend of content marketing in Korea

The advertising content does not wear the color of the brand anymore. It wears the color of the influencers. See the current features of...

The daily E-commerce transaction amount almost hits 1 Billion dollars in South Korea

The online shopping volume almost hits 1 Billion dollars in South Korea Find out the current South Korean news of online shopping market...

Naver and Kakao's breaking News

Breaking News in South Korea ! After the change of government, the stock prices of major Korean platforms 'Naver' and 'Kakao' have been...

MZ generation in South Korea - The most powerful consumer

Did you know that MZ generation is the most largest consumer in South Korea? Check out their current state! 1. The main target of medium...